Ignite Retail Design Core Skillset

Ignite Retail Design aims to shoppers into buyers with their creative retail designs and in store communication.

Here is core skillset of Ignite:

Conceptual Design: Ignite Retail always look at the retail design from the customers’ point of view and marry that with the brand’s business objective, whilst ensuring own able innovation. And we do this regardless of the size of the site – whether it’s for a 1m unit or an entire new environment – so maximum customer engagement is reached.

3D Visuals: We help you to show the details of the retail design before implementing it.

Tech Drawings: Our technical experience and expertise means we can create Technical Drawings Elevations of the design detail for costing & construction .  

FLYTHROUGHS : An animated video tells a million words. Our 3D fly-through animations are the best way to tell the complete story about any new retail or architectural visualization, project or in store design.

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Our Clients - Ignite Retail

Ignite Retail is UK's one of the prominent company providing retail design and in store communication. At Ignite, all the efforts are made to give the maximum benefit to the client with the services.

We have worked with :

Dior
Olay
Wella
D&G
P&G
Lancome

TESTIMONIALS: 
" It’s been a pleasure working with you - I just love the chase of the consumer insight, and working to bring about a genuine breakthrough has been a super journey.  "

"Very happy with your retail designers. Very professional attitude"

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Check out our clients and retail design services they have received.

What is Conceptual Design? - Ignite Retail

Today’s consumers expect and demand more than just the product itself – and their wants have a bigger appetite than their needs. It is also accepted that, acting on a conscious and sub-conscious level, the physical retail space can have as much effect upon the consumers’ perceptions of a brand / store as the quality of the goods themselves. So, as a result, brands and stores are increasingly committed to creating a slice of retail theatre when translating the brand to the instore environment.

When we create instore designs for our clients, we work with them to assess what the new instore design needs to achieve. Frequently, “flexibility, modularity & WOW factor” are vital requirements of the brief.

Our point of difference is that we always look at the retail design from the customers’ point of view and marry that with the brand’s business objective, whilst ensuring own able innovation. And we do this regardless of the size of the site – whether it’s for a 1m unit or an entire new environment – so maximum customer engagement is reached.

Part of looking at the customers’ point of view is that we ensure we understand what customers need in order to enjoy the shopping experience more. So, starting with the current issues / barriers we eventually reach the understanding of what will enable a customer to be more comfortable in the new surroundings and therefore come back time and time.

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Don't forget to check out IgniteRetail.com for more information on retail design services. 

Ignite Retail on BBC

Ignite Retail, is one of Uk's leading retail design agency, has designed retail environments for many top brands in the UK.

Paula Dowie, owner of Ignite Retail featured in BBC to share views on improving shoppers experience.

Brands are constantly fighting to get your attention and keep it. One new approach is "retail theatre".
It's about surprising the shopper and giving them an experience, says Paula Dowie, managing partner at retail design agency Ignite Design.

"Good retail design is about disrupting the consumer's thinking, getting them to notice you and making them linger for longer," she says.

In the crowded perfume market that's hard. People usually stop, spray and move on in a matter of seconds. Now luxury brands like Gucci are using the eye-tracking technology to keep their attention.
Digital screens behind display stands are activated when a perfume bottle is picked up, flashing images to seduce you. Eye-tracking systems are fixed into screens to gather data so the images can be personalised. And it's all done a matter of seconds.
"Certain software programs can gather huge amounts of data on you almost instantly," says Dowie. 
"Age, gender, what you're looking at - that sort of thing. If you're a young women or a middle-aged man, images are then flashed up that will appeal to you."
As the technology becomes more widely available it will filter down to High Street shops, she adds. 

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Spas and salons need retail design - Ignite Retail

Retail design guru Paula Dowie is using her vast experience of department store merchandising working with some of the world’s leading consumer beauty brands, to transform sales of products and treatments in the ever-expanding spa and salon sector.

“This is an area which has so much untapped potential,” says Paula, Managing Partner at Ignite Retail Design. “There is an enormous opportunity for owners to really maximise their retail sales. Their overheads are already paid for, so designing the retail displays in a way which their clients will engage with is an easy way of boosting the spa’s or salon’s profits for comparatively little cost. There is little point in re-inventing the wheel, we have been working for years in this sector and we know what it takes to make it happen.”

With a string of successful spa and salon Design & Project Management contracts already completed, both in the UK and overseas, Paula is intent on moving forward with progressive companies in the business.

“Now is the time to really compete for sales, she says. “It is not just a question of creating beautiful environments, our architecture has to actively sell and everything we do supports that premise. That means that the therapist must feel comfortable in the environment in which she works and empowered to sell product and treatments; brands must be given the prominence they need to realise their sales potential across all outlets and clients must feel they can browse, test and explore the retail offering.

Sometimes this requires a great deal of work and on other occasions we can simply critique operations and suggest quite minor improvements, but the sales figure results are often fantastic.”

To see how Ignite Retail Design can help your business, visit igniteretail.com or phone Paula on

020 8875 2341

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