Its finally happening on 10th – 11th March 2015, Olympia, London
The entire retail design industry has been eagerly waiting for this event to happen soon. At this event, all world wide retail design partners, architecture, brand management, shop fitting suppliers will showcase their work. All the spaces have started been booking. There is a plan to expand the space to keep up with the demand.
‘Retail Design Expo provides us with the perfect platform to present our very latest solutions and to engage with retailers and designers. Visplay will be showcasing some of the latest powered systems alongside Ansorg presenting the latest lighting solutions and Vizona featuring the latest case studies of retail concepts they have realised’. Nick Whitehand, country manager for Visplay UK and Ireland
In Shangai's Times Square, Yabu Pushelberg designed Lane Crawford's new China flagship store. Till date, this is the largest and luxurious retail store designed covering 150,000 square feet land spanning four floors.
The colour scheme that has been chosen is neutral with mild shades of blues and purples, burnt orange. "Base materials such as English onyx and limestone, chosen for their beautiful grain and warm tones, carry a common element across all four levels, while champagne coloured chain mail cascades down the walls and voids, unifying the vertical space. This motif is further developed into a rain pattern, rendered in specialty paint and mother of pearl, which evolves in mood and scale from floor to floor."
Read more about the Retail Store designing here
It is designed from shoppers view point. Vertical circulation gives an element of surprise to shoppers at every step. Artist Hirotoshi Sawada work is also installed at the counters.
More about Retail Design, get in touch with our retail designing expert Paula Dowie.
According to new reports, London is world's leading retailer and is a home for more international brands than any other city in the world.
Eric Eastman, executive director, luxury goods & international retailers for CBRE, says, ‘London now attracts more international visitors than any other capital in the world. A flood of brand-hungry overseas shoppers, many from China, has swept into central London. Space demand from luxury and international retailers has moved into hyperdrive as a result. Read More
At Ignite Design, based in London (UK), we have helped many big brands to set up successful retail brands and running retail stores.
Customer's convenience while shopping in any retail store is of prime importance. Be it any clever retail or in store designs or innovative technologies, the main purpose is to display the best to the customers.
The Swindon branch of waitrose which opened last month has installed new innovations and best in store systems. This branch has various tablet stations for the customers that would help them to discuss and decide what to buy along side the help from staff.
"Speaking last week at the grocer's new Swindon store, Price argued that Waitrose is "competing on all of these fronts" and said that his business is "going to be everything the discounters aren't" as it looks to continue increasing sales and its market share in the coming months."
Starbucks to open its first store in Downtown Disney in Anaheim, California. Starbucks has teamed up with Disney for the first time. Starbucks coffee shop will be opening first store out of four at Disney location for guests to come and relax.
The retail design plays a vital role. It should be comfortable for the guests and they find the place very relaxing.
"This store is a reflection of two iconic brands coming together to offer their customers the kind of high quality experience they expect in a way that embodies the unique passion of each," commented Arthur Rubinfeld, chief creative officer and president, global innovation for Starbucks. "Collaborating with Disney offered us the opportunity to create a unique moment of connection for our customers in a way that evokes the magic that their guests expect."
Primark, a retail UK based store, one of the fastest growing chain in the UK has plans to open stores very soon in the US. Primark targets customers looking for affordable clothing. The retail store is designed with keeping in mind the customers to display them different styles of clothing in different ranges.
"Fast fashion chain Primark has announced plans to open stores in the north east of the USA. The retailer has signed a lease for some 6,500 sq m of selling space in the historic Burnham Building in the heart of Boston, Massachusetts." Check it out here http://www.retail-focus.co.uk/news/1120-primark-to-open-in-usa Visit Ignite Retail website for more information on affordable and commercial retail design services.
Giving people what they want, how they want it is a key trend underlined by an even bigger trend, giving consumers the tools to do it themselves. It picks up on the interest of 'show your working' - type marketing in which luxury brands demonstrate their craft in a public, how-to format.
Customers appreciate knowing the provenance and craft behind their favourite products and when it comes to beauty, we're seeing an emerging lab-style workshop approach in retail laying out products in a help-yourself environment reminiscent of a beauty science lab. The effect is interactive and inviting rather than clinical - the laboratory being seen as a seductive place where magical alchemy happens.
A good retail design is not by chance. It requires research, understanding, experience and constant evaluation. An appropriate design attracts to the mind and the heart and it increases customers preferences. We believe interior design of a retail store is the creation of visual signals that convey what a brand stands for and distinguishes it in people's memory.
The interior design of retail store creates the constraints of overall design often the spaces already exists and have had many prior uses. It is at this stage logistics must be determined, structural features like columns, stairways, ceiling heights, windows and emergency exists all must be fractured into the final interior design. In retail all the available space must be utilised and have a purpose.
The floor plan creates the circulation which is very important in in store design because it ensures that the consumer moves through the store from front to back guiding them to important displays and in the end to the cashier.
6 basic retail design insight:
i) Straight Plan - This plan devise transitional areas from one part of the store to the other by using walls to display merchandise. It also leads the consumer to the back of the store. This design can be used for a variety of stores ranging from Pharmacies to Apparels.
ii) Pathway Plan - This is most suitable for large stores that are single level. In this plan, there is a path that is unobstructed by shop fixtures. This smoothly guides the consumer through to the back of the store. This is well suited for Apparel department stores, as the clothes will be accessible.
iii) Diagonal Plan - Diagonal Plan utilises perimeter design which cause angular traffic flow. The cashier is in a central location and easily accessible. This plan is most suited for self service retail store.
In interior design of a store once the overall structure and circulation of space has been determined, the atmosphere and thematics of the space must be created through lighting, sound, material and visual branding. These interior design elements have the greatest impact on the consumer and thus the level of productivity that could be achieved.