Friday, 27 September 2013

What is Retail Design?

Retail design is a commercial discipline that mixes various distinct fields of expertise together in the construction of retail space and design. It is a specific interior design and practice of architecture; nevertheless it incorporates components of ergonomics, industrial design, interior decoration, graphic design, and advertising.

The following are the six basic circulation plans and store layouts that all furnish a different experience:
  1. Straight plan: It divides transitional areas from one part of the store to the other by utilising walls to display merchandise. It leads the user to the back of the store. This design can be utilised for a variety of stores ranging from pharmacies to apparel.
  2. Pathway plan: It is most suitable for large stores that have single stage. In this plan there is a path that is unobstructed by shop fixtures, this smoothly guides the user all around the store.
  3. Diagonal plan: It uses perimeter design which causes angular traffic flow and the cashier is in a central location and easily available. This plan is most suited for self service retail stores.
  4. Curved plan: It aims to make an intimate environment and there is an emphasis on the structure of the space including the walls, ceiling and a corner this is achieved by creating the structure curved and is increased by circular floor fixtures.
  5. Varied plan: In this plan attention is drawn to particular centre areas, in addition to having storage areas that line the wall. This is best suited for jewellery and footwear retail stores.
  6. Geometric plan: It utilises the racks and the retail floor fixtures to make a geometric floor plan and circulation movement. By letting down parts of the ceiling certain areas can make defined retail spaces and this is well suited for appeal stores.
Visit Ignite Retail for assistance with your commercial retail designs.

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