Japonesque - Retail design by Ignite

Ignite recently finished retail design for Japonesque. Completed turn-key solution from concept to installation of 4 sites in just 10 weeks.

Retail Design process:

- Management and production of all graphic applications from light box duratrans through to animated screen content to insure full integration and impact is provided to increase sales..

- Absolute communication with client and store to insure smooth transition from initial ideas to completion, to full satisfaction.

- Integration of all client and store specifications.

- Sourcing of all peripherals including furniture fixtures and lighting.

- Design and realisation of innovative modular product holders and planagrams for shelves and all other product areas including tester tables and Hero shelving.

- Initial floor plans including foot flow and brand visibility through to elevations and full design intent packages.

Contact Paula Dowie, Retail design expert for anything related to design of your retail store

FREE Design Consultation/Critique of in-store brand proposition & existing retail store. Contact Paula Dowie @ + 44 (0) 208 870 3240.

Visit our website for more information on retail design services.

Importance of interior design for a retail store

A good retail design is not by chance.  It requires research, understanding, experience and constant evaluation.  An appropriate design attracts to the mind and the heart and it increases customers preferences.  We believe interior design of a retail store is the creation of visual signals that convey what a brand stands for and distinguishes it in people's memory.

The interior design of retail store creates the constraints of overall design often the spaces already exists and have had many prior uses.  It is at this stage logistics must be determined, structural features like columns, stairways, ceiling heights, windows and emergency exists all must be fractured into the final interior design.  In retail all the available space must be utilised and have a purpose.

The floor plan creates the circulation which is very important in in store design because it ensures that the consumer moves through the store from front to back guiding them to important displays and in the end to the cashier.  

6 basic retail design insight:

i) Straight Plan - This plan devise transitional areas from one part of the store to the other by using walls to display  merchandise.  It also leads the consumer to the back of the store.  This design can be used for a variety of stores ranging from Pharmacies to Apparels.  

ii) Pathway Plan -  This is most suitable for large stores that are single level.  In this plan, there is a path that is unobstructed by shop fixtures.  This smoothly guides  the consumer through to the back of the store.  This is well suited for Apparel department stores, as the clothes will be accessible.

iii) Diagonal Plan -  Diagonal Plan utilises perimeter design which cause angular traffic flow.  The cashier is in a central location and easily accessible.  This plan is most suited for self service retail store.  

In interior design of a store once the overall structure and circulation of space has been determined, the atmosphere and thematics of the space must be created through lighting, sound, material and visual branding.  These interior design elements have the greatest  impact on the consumer and thus the level of productivity that could be achieved.

Visit ignite design for more information on retail design services.

Retail Design - Xmas Sale!!

Every retail store is running xmas sale. To make maximum profit this season, its essential that your store has strategically good retail design.

Here are some tips on commercial retail design:

Lights and Colours

The interiors of the shopping malls also are an important area where the buyer is prodded to make an instant decision in purchasing a product that may not have done in an ordinary clothing store or bookstall. The effect of the lighting and the colours added to enhance the value of the product is a very perfect area that relates to the senses of the consumer. The best displayed goods get their enhanced demeanour from the lights that are used to change the texture and looks of the product that a consumer will purchase at the first time he looks at it.

Design Range

The range of design contains different shades, colours, geometric's and all elements that have an individuality of their own according to the preferences of the shop structure. The utilisation of the retail design in such spaces is the idea behind making this concept create an atmosphere of cool shopping experience.This enhances the quality of the goods and gives the customer a decent way to make his purchase. The dominant colours reflect the spirit of the design to cater to the needs of the buyer as well.

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Retail Design boost sales - Ignite

The increase in retail sales depends mostly on the conceptual retail design of the stores. An ideal retail store design is that portrays a well lit ambience with colourful lights and attractive background. The new and in vogue retail design consist of the following parameters:

• Architecture
• Furniture and Fixtures
• Flooring
• Lighting
• Graphics
• Visual Merchandising

Designing of a successful store with unique architecture, lighting highlights the ideas, which being replicated by every shopping mall to drive in foot traffic today.

Wide Circulation Space

The circulation space though limited in certain stores is made to appear bigger and wider with retail design coming to the fore. The impact is dramatic as it offers the customer ample room to make the choice in an instant. In this way the productivity level increases as the goods are sold out in no less time. Natural lights enhances poor visibility in the stores to make an eye catching effect on the client or consumer to make a purchase. 

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How commercial retail design can benefit retail stores?

Commercial Retail Design

Shopping Ambience

An ambience where shopping is a delight and wonderful experience. It is a a high end sophisticated atmosphere to soothe the senses and create a feeling of joyfulness and peaceful time spent for good quality time with friends, relatives and colleagues. It is the latest trend in creating a clean space for enjoyable shopping experience. For example, a bookstore requires ample shelves to accommodate several books on different topics under various subjects. A clothing space requires wide area for the goods and products to be displayed in eye catching manner.

Interior Decoration

Interior design plays a vital role in the elevation of the product or goods that are displayed for the customer to get a better feel of the goods in an attractive context. The managing of positions for attractive lighting and the type of lights with different colour shades is what retail designing all about. The architecture and the emphasis on merchandise promotional sales is the high point of a good interior design given to a shopping mall and the several stores that are a part of it.

Large Window Spaces

The billboards play an important role in drawing the shoppers into the showroom. The attractive display with the latest eye catching colours used in them is an added asset to any conceptual design space. The employment of large windows as spaces of advertising the goods in a wide angle display is the catch point that gives the buyer an idea of what is inside the store and persuades them to enter the mall and enjoy a productive purchasing solution. 
 

Shopping Centre

The first name given to a commercial shopping space is the shopping centre. The idea of commercial retail design began with the intent of benefiting suburban families. Later, it developed into boutiques where clothing and fashion footwear were sold along with inner garments and make up kits. The increase in jobs and pay packets increased the spending capacity of the consumer that ushered a new era of retail design shopping spaces across the globe. 
 

Internet Marketing

The World Wide Web threw the doors open enticing the shopper to do shopping with the click of a button by saving much time and easy access to several latest brands and designs in various parts of the world. Thematically, commercial retail design entered the domain of internet marketing even for non-conventional products where retail design can be used in a profitable manner. The successful circulation of business where design concepts are given a new look from time to time is the requisite for a good merchandise purchase with a complete satisfying shopping thrill and excitement. The key to any commercial space success is the natural lights that complement the interiors. 

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Why retail design is important at commercial level?

IgniteRetail design agency ,based in the UK, has done retail designing for big brands like Aston Martin, Harrods, L'oreal and many more...

Why retail design is important for your store?

World Class Impact

The impact created by professional retail designs is overwhelming with updated new concepts and world class decorations that create adequate business space for retail chains to accommodate products that promotes easy manoeuvrability and freedom while shopping or transacting business. According to the configuration of the space the entry points, exit area, circulatory area, environment quality along with lighting and sound system is given the best pattern that creates dramatic impact on the customers.

Skilful Designs

Ignite Retail, does a very skilful job in designing the architecture, background, ceilings, floor patterns including, curved plan, perimeter design for angular traffic flow with transitional areas to display merchandise and create an inviting look from all end up. The impression the natural lights create among colored settings that are bright and vary with the space available for the perfect studio effect in all its totality. The material used is aesthetically pleasing with a minimum maintenance needed for its up keeping. The color contrast that they create is an excellent combination of the local flavor with international designs. 

 

Corporate Identity

The images on the walls form the main focal point of the overall ambience in the retail outlets and business places. Ignite Retail draw out unique and distinct commercial designs for a corporate identity and brand image accentuation in all categories in terms of growing success in the marketing corridors. They deliver successful designs that make the customers to spend adequate time in clean and eco-friendly environments. This enables the sales to soar higher and increase profit margins beyond expected horizons. The friendly site managers ensure that high levels of standards are maintained as per the client’s specifications and satisfaction for long term bonding and mutual commercial benefit. 

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What is Commercial Retail Design ?

Commercial retail design is the core area of Ignite Retail design agency, creating most innovative and high end designs for all the clients to make the most beautiful environments for customers to transact businesses or have shopping pleasure in peaceful and joyful surroundings. Ignite Retail has well trained and most experienced professionals under them with over 20 plus years of expertise in the requisite field. They have great reputation across the globe for cost effective and timely delivery of their projects. Every care and utmost importance is taken to develop eye catching and inimitable design as per the preference of the clients.

The key areas of specialization of Ignite Retail are:

• RETAIL DESIGN
• SALON DESIGN
• SPA DESIGN
• EXHIBITION DESIGN

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